Pre-Xmas Card War (10/4/99)
FULL STORY:
The fall card wars have begun ! The pre-holiday battle to sign up new bank
credit card accounts remains strong this year with lots of super low rates to
choose from, some as low as 0%. This year intro rates continue to dominate the
market instead of the single digit, fixed go-to APR, according to CardWeb's
CardWatch marketing intelligence service
(www.cardwatch.com). Among the best current offers
for consumers is CT-based People's Bank no-annual-fee Premier Platinum VISA
offer. People's is offering a 2.9% fixed APR for new purchases and balance
transfers until the first day of the April 2000 billing cycle. The go-to
APR is a fixed 11.99% and the punitive APR is a fixed 25.99%. People's is promoting
the card as being free from balance transfer fees. Discover continues to
promote a 2.9% intro rate for balance transfers for its new Discover Platinum.
The intro rate expires during the February 2000 billing cycle. Discover is
offering a 12.99% fixed, go-to rate and no-annual-fee. However Discover
continues to employ the two-cycle ADB method of calculating interest.
Meanwhile Fleet Bank continues to hammer away at mailboxes with its fixed, 7.99% go-to
APR Platinum MasterCard. According to CardWatch, Fleet's punitive pricing
includes a 14.99% APR for accounts with two, 30-day lates in a six month
period; a 21.99% APR for any account with a 60-day late; and a 24.99% APR for
closed accounts. Other issuers offering intro rates this fall Amercian
Express 0%; Providian 0%; First USA 1.9%; American Express 2.9%; Citibank 3.9%; and
National City 3.9%.