|
Bank Customers Can Experience Rock Star Treatment with New WaMu LIVE!
WaMu (NYSE:WM) turns up the volume on its
customer benefits with the launch of WaMu LIVE!, a new entertainment
platform. The multi-faceted program provides WaMu customers with unique
on-site concert experiences and online access to special event tickets
at select theaters in New York, Los Angeles, Seattle and soon San
Francisco through www.wamulive.com.
A distinctive concert experience awaits customers at select venues,
showcased by WaMu LIVE! Lounges set up exclusively for customers of the
bank. Inside the WaMu LIVE! Lounges, customers can live like a rock star
and dine on food from private concessions.
"WaMu LIVE! is a simple, meaningful and free benefit that taps into our
customers' enthusiasm for the arts and entertainment," said Steve
Rotella, WaMu's president and chief operating officer. "We continuously
strive to bring our customers value. The combination of online and
on-site benefits of WaMu LIVE! delivers a unique 360-degree
entertainment experience."
By flashing any WaMu debit, credit, ATM or home equity card, customers
can enjoy special WaMu entrances, access to venues before doors open for
shows and access to premier parking. WaMu even brings the experience to
everyone -- not just our customers -- with a new way to keep and relive
great memories. All ticket holders at the WaMu Theaters in Seattle and
New York can take photos with friends in new on-site WaMu "photo
studios" that can later be downloaded at wamulive.com.
"WaMu is a different kind of bank. While we're serious about banking,
our brand is also about making it simple and making our customers
smile," said Jane Zalutsky, first vice president of experiential
marketing for WaMu. "Now, instead of saying âI'm with the band' to get
rock star treatment, our customers can say âI'm with the bank!'"
WaMu LIVE! offers customers access to the following benefits:
-- Opportunity to purchase event tickets online
-- Online enter-to-win contests for VIP experiences
-- E-mail alerts for upcoming events and promotions
-- Ability to download and print personal photos taken in WaMu
photo studio at the venues
-- Access to WaMu LIVE! Lounges in the following locations:
-- WaMu Theater at Qwest Field (Seattle)
-- WaMu Theater at Madison Square Garden (New York)
-- Hollywood Bowl (Los Angeles)
-- Greek Theatre (Los Angeles)
-- Verizon Wireless Amphitheater (Irvine, CA)
-- Shoreline Amphitheater (San Francisco)
-- Special parking access (Verizon Wireless Amphitheater and Shoreline
Amphitheater)
-- Special designated concession lines (Hollywood Bowl, Greek Theatre
and WaMu Theater at Madison Square Garden)
WaMu is no stranger to the music industry, sponsoring more than 40 music
events and festivals around the country. In 2005, the company became a
major sponsor of the Jones Beach Summer Concert Series in New York, and
in 2006 landed naming rights for the WaMu Theater at Qwest Field in
Seattle. In May 2007, the company also obtained naming rights for the
WaMu Theater at Madison Square Garden in New York. By establishing
additional relationships this year with venues in Los Angeles and San
Francisco, WaMu is developing a national network for WaMu LIVE!
To learn more about WaMu LIVE!, please visit www.wamulive.com.
About WaMu
WaMu, through its subsidiaries, is one of the nation's leading consumer
and small business banks. At June 30, 2007, WaMu and its subsidiaries
had assets of $312.22 billion. The company has a history dating back to
1889 and its subsidiary banks currently operate more than 2,700 consumer
and small business banking stores throughout the nation. WaMu's press
releases are available at http://newsroom.wamu.com.
|
|
Redeem Offer |
|